Job title: Marketing Expert - Consumer Fixed & Broadband Marketing Directorate

Job type
Full time
Job Level
Business Development
Project Management

    • Responsible for base , in terms of analysis, KPIs and customer behavior.
    • Work with several product lines departments to Launch and deploy unique customer experience through dedicated services and offers which increases base commitment.
    • Design and implement proactive initiatives to maintain satisfaction, extract Value and reduce churn rate.
    • Launching Products and Services by designing & developing product concepts, business models, market segmentation, and Media Communications.
    • build & follow up digital customer journey.
    • leading all marketing activities linked with sales, communication & Go to market.
    • Accountable on NPS.
    • Responsible for managing churn with proactive and reactive retention strategies.
    • Analyzing various data sources to identify customers’ needs and behavior, and put profitable business opportunities either in acquisition, retention, or value extraction.
    • Monitor segment specific KPI's and design & implement needed corrective activities.
    • Monitoring the market and competition and analytically flag areas of weakness to further introduce new initiatives that can be possible areas for growth.
    • Participate in building and implementing marketing planning and roadmaps.
    • Initiate and follow-up communication for offers/promotions.
    • Follow up the offers activations, revenues ,achieving targets and usage analysis.
    • Monitor & enhance sales & after sales process in all channels to generate prospective lists.
    • Work with Go-to-Market to coordinate internal training & support on new offers /promotions.
    • Follow up with techno center the new innovation products.
    • Dealing with sales feedback and related complaints received through front liners.
    • Securing base management activities, follow up on campaign results, as well as creating initiatives to secure customers contact information.
    • Accountable on launching promotions & achieving the KPIs for e-shop.
    • Accountability on devices forecast as well as stock availability.


  • Project Management, Problem Solving, Interpersonal Skills, Communication Skills, Analytical and research skills;

  • University degree in Telecom Engineering, Industrial engineering, computer engineering
  • Minimum 5-7 years’ experience preferred in Marketing field
Posted On
02 Jun, 2024
30 Sep, 2024

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